Video that works, explained.
Practical guides on brand, product and employer-branding video — from Viven, a Zurich video production company.

Product Video: The Complete Guide to Visual Selling
Learn how product videos drive conversions, build trust, and rank on Google. Expert insights from a Swiss video production agency.
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Video SEO: Rank on Google & YouTube
Learn how to optimize videos for Google and YouTube search. Technical SEO, metadata, transcripts & distribution strategies that drive traffic and leads.
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Multilingual Video Production for Swiss Markets
One production, four languages: how to create effective multilingual videos for Swiss German, French, Italian and Romansh audiences. Strategic approach for brands.
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Explainer Videos for Complex Products
Learn how to make explainer videos that sell complex tech. Real strategies from shoots with UBS, Siemens, and Porsche—proven to drive leads.
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Product Video vs Demo: Which Converts Better
Learn when to use product videos or demos for maximum conversions. Expert guide for B2B and e‑commerce brands on choosing the right format.
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Testimonial Videos: Get Customers to Say Yes
Learn proven tactics to motivate customers to appear in testimonial videos. From scripting to logistics, here's what actually works.
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B2B explainer video: making complex products clear
How Swiss companies use explainer videos to make complex products understandable — what works, and why.
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Conference Video Production: One Event, One Month Content
Turn a single conference into weeks of content. Learn how smart video production maximizes ROI and audience reach across all channels.
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Corporate Training Videos: Formats Employees Actually Watch
Discover which training video formats drive completion rates. Expert insights on length, pacing, and structure for employee engagement.
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What Makes a Great Brand Film: Swiss Lessons
Discover what separates outstanding brand films from the rest. Learn from real Swiss productions and proven storytelling principles.
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Brand Film Length & Distribution Strategy
The ideal brand film length depends on platform and audience. Learn where to run 15s, 60s, and 3min cuts—and why one-size-fits-all fails.
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Employer Branding Video ROI: Cost-Per-Hire Impact
How employer branding videos reduce cost-per-hire and time-to-hire. Metrics, ROI calculation, and real hiring impact for recruiters.
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What We Learned Producing Employer Branding Films for UBS, Siemens and KPMG
Three very different companies, three employer branding films, one recurring lesson: what actually makes enterprise employer branding work.
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Employer Branding Video: Attract the Right Candidates
Learn how employer branding videos attract qualified candidates instead of just volume. Discover strategies used by leading Swiss companies like UBS and Siemens.
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Business Video Production Costs & Process for Swiss Companies
Learn what business video production costs in Switzerland, how the process works, and why companies like UBS and Siemens invest in professional video.
Read more →Employer Branding Video: How to Attract the Right Talent
Top candidates choose where to work too. How an employer branding film shows your real culture and attracts the talent your company actually wants.
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Employer Branding Video: More Than Recruiting
Everyone commissions an employer branding video to attract candidates. Done well, it also does something recruiting rarely gets credit for: keeping the people already on the team.
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How Video Turns Attention into Business Results
Video isn't a creative expense, it's a business tool. How a good film builds trust in seconds and turns attention into sales and hires.
Read more →Product Video: How to Turn Features into Sales
A good product video doesn't list specs — it creates desire. How product films turn clicks into buyers and shorten the sales cycle.
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Video Production in Switzerland: Why Zurich
Zurich concentrates Swiss film production talent and infrastructure. Discover why brands like UBS, Siemens, Porsche and ON trust Zurich-based production companies.
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Social Media Video 2026: Formats, Lengths & Specs
Complete guide to video specs, aspect ratios, and lengths for TikTok, Instagram, YouTube Shorts, LinkedIn & more in 2026.
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Corporate Video Production: Strategy & Best Practices
Learn how effective corporate videos drive engagement, build brand trust, and deliver measurable ROI. Expert strategies from Zürich's leading production agency.
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One Shoot, Ten Assets: Batch Video Production
Learn how batch video production reduces cost per video by 60–70%. Maximize ROI by shooting multiple assets in one day with Viven AG.
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Testimonials: The Most Trusted Marketing Tool in 2025
Testimonials build trust, increase conversion, and humanize your brand. Learn how to use them in video for maximum impact.
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Video Production to Attract Prospects & Drive Sales
See how video production helps big brands attract new prospects, build trust, and drive sales — with formats and strategy tips.
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How Explainer Videos Increase Product Sales
Boost engagement and sales with explainer videos. See how Viven's video production simplifies product marketing and drives conversions.
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Live Streaming for Brands: Engage in Real Time
Live streaming builds trust, boosts visibility, and creates direct engagement. Learn how your brand can go live with impact.
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Why Viven Is The Video Agency of Choice for B2B Brands
Viven helps B2B brands simplify communication and accelerate sales through tailored video content. Learn how our videos can drive your business forward.
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How Video Builds Thought Leadership for Prospects
Build brand credibility with thought leadership videos. See how Viven's video production helps you attract qualified prospects.
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How Kanebo Elevates Luxury Through Cinematic Production
Kanebo strengthens its luxury brand story with high-end cinematic production in Switzerland. See how Viven can elevate your brand's content.
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Documentary Production in Switzerland: A Prime Location
Discover why Switzerland is a prime location for documentary production, from stunning landscapes to funding and multilingual crews.
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Collaborating with Swiss Filmmakers: What to Know
Learn how collaborating with Swiss filmmakers gives you access to top talent, film funding schemes, and tax incentives for your next project.
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Boost Customer Engagement with Social Media Videos
Boost customer engagement with high-quality social media videos. See how Viven's video agency increases reach and drives interaction.
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How to Build Brand Awareness with Strategic Video
See how strategic video content builds brand awareness, drives 1,200% more shares than text, and helps brands connect with their audience.
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Understanding Film Funding Opportunities in Switzerland
Explore film funding opportunities in Switzerland. Learn how Viven helps you navigate co-production incentives and financial support.
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Multilingual Video Production for Brand Expansion
Expand your global reach with multilingual video production and connect with audiences in their own language.
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Explainer Videos: Simplify Complex Products
Simplify complex products with explainer videos. Learn how Viven's video agency creates content that educates and converts customers.
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Increase E-Commerce Conversions with Product Videos
Increase your e-commerce sales with high-quality product videos. Learn how Viven’s video agency can help drive conversions and boost ROI.
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Promote Seasonal Campaigns with Video Production
Discover how video production helps brands promote seasonal campaigns, with formats and channels that drive engagement and sales.
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Customer Advocacy Programs: Promote Them With Video
Promote your customer advocacy programs with powerful video content that inspires participation and grows your brand.
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Video Production to Promote Customer Events & Engagement
Promote your customer events with engaging video content. Learn how Viven's video production maximizes event attendance and impact.
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Commercial Video Production in Switzerland
Elevate your brand with high-quality commercial video production in Switzerland. See how Viven creates content that connects with global audiences.
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The Competitive Advantage Product Video Production Gives
Unlock the power of product videos with Viven. See how expert video production drives sales, engagement and brand growth.
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Exploring Film Production Services in Switzerland
Discover why Switzerland is a top destination for film production services, from location scouting to post-production, with Viven.
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Strengthen Business Communication with Corporate Video
See how corporate video production boosts employee engagement, strengthens communication, and increases brand visibility.
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Maximise Impact with Professional Video Production
Discover how professional video production boosts trust, engagement, and measurable growth for your business.
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Why Customer Testimonial Videos Are a Game Changer
Discover how customer testimonial videos build trust, boost engagement, and help brands connect with the right audience.
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Engage Customers with Exclusive Community Content
Strengthen your customer community with exclusive video content that increases engagement, loyalty, and satisfaction.
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Why Brands Choose Viven as Their Video Agency
Discover why brands choose Viven as their video agency to drive sales, build trust, and create video that converts.
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Engage Customers Through Ongoing Educational Video
How-to tutorials and product update videos keep customers engaged. See how educational video reduces churn and drives adoption.
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How Brands Build Trust and Credibility Through Video
Build trust and credibility with authentic video content. Learn how Viven helps your brand connect and grow.
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How Product Videos Shorten the Sales Cycle for Brands
See how product videos speed up buying decisions by up to 60%, reduce hesitation, and shorten the sales cycle for brands.
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How to Partner With Your Video Agency to Drive Sales
Learn how to structure your video agency partnership to drive sales and strengthen customer engagement, with a Siemens case study.
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Zurich: The Heart of Switzerland's Film Production Scene
Discover why Zurich is the heart of Switzerland's film production scene, and how Viven brings film projects to life there.
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Why Swiss Film Production Companies Are in High Demand
Discover why Swiss film production companies are in high demand and how Viven delivers high-quality, efficient film production services.
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Film Production in Switzerland: Creative Excellence
Discover why Switzerland is a top destination for film production, from diverse locations to funding incentives and multilingual crews.
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Drive Prospect Engagement Through Video Storytelling
Learn how video production drives prospect engagement through storytelling, with formats and best practices that build trust and inspire action.
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Boost Brand Growth with a Video Marketing Strategy
Learn how a video marketing strategy boosts brand growth through engagement, SEO, and higher conversions — with Viven.
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Engage Customers With User-Generated Content Campaigns
Discover how user-generated content (UGC) can enhance brand trust, loyalty, and community engagement. Start your UGC journey today!
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Video Production to Promote Upselling
Discover how video boosts upselling strategies, helping brands connect with customers and showcase product value effectively.
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Scroll-Stopping Videos for B2C Brands
See how scroll-stopping videos help B2C brands dominate social media, build trust and speed up the path to purchase.
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B2B Explainer Videos: Simplify Complex Products
Discover how explainer videos simplify complex ideas, boost engagement, and accelerate B2B decision-making.
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How B2B Brands Generate Qualified Leads with Video
Discover how video enhances B2B lead generation, with effective strategies and real success stories from Viven's engaging video solutions.
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How Video Campaigns Drive Event Attendance and Engagement
Elevate your event with engaging video content. Discover how Viven's video campaigns boost attendance for live or virtual events.
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How Brands Use Video Production to Promote Webinars
See how brands use teaser, countdown, and follow-up videos to drive webinar registrations and turn prospects into engaged leads.
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Maximizing Customer Conversion with Explainer Videos
Discover how explainer videos boost customer conversion rates by simplifying messages, building trust, and engaging audiences effectively.
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How Brands Use Video Production to Promote Case Studies
Discover why video case studies matter for B2B success and how they help brands engage prospects, build trust, and showcase results.
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Unlocking Business Growth with Explainer Videos
Discover how explainer videos boost business growth by generating quality leads. Engage, educate, and convert potential customers today.
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How to Choose a Video Production Company in Zurich
Your practical checklist for selecting the right video production partner in Zurich. Portfolio, budget, team expertise—what actually matters.
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