Vidby - Omnichannel video marketing strategy - product launch

Product video for Vidby

Vidby is an artificial intelligence software for fast and accurate video translation and dubbing in 70 languages. This Swiss startup, comprised of academics, business leaders, and marketing experts, aims to democratize access to high-quality translation technology.

The humorous video marketing campaign consists of short, funny videos (15-25 seconds) alongside longer explanatory videos (1+ minute).

From concept to the final editing, the project unfolded rapidly within a few weeks.

Following a flexible, modular concept, the campaign features this approach, which allows Vidby to consistently deliver engaging content across various platforms.

This omnichannel strategy leverages the diverse videos across Vidby's website and social media channels, demonstrating the platform's speed and ease of use. The videos highlight the immediate accessibility of translated audiovisual content, showcasing the practical benefits for Vidby's customers.

Vidby is a Switzerland-based company that provides AI video translation and synchronization services. The company offers automated solutions that quickly translate and synchronize videos into over 70 languages and dialects, helping businesses and content creators expand their global reach. Vidby's platform is used in various industries, including marketing, education and media, enabling companies to localize their content and reach a global audience. Vidby's AI technology ensures high accuracy in translations and dubbing, facilitating communication across language barriers. Visit their website →