Why Viven Is The Video Agency of Choice for B2B Brands

B2B brands face complex sales cycles and require tailored messaging to engage decision-makers. Viven creates video content that simplifies B2B communication and accelerates the sales process.

The Role of Video in B2B Marketing

Videos increase lead generation by 66% for B2B brands and help explain products or services quickly and clearly. Video content also strengthens thought leadership and builds trust, which is essential for establishing long-term relationships with clients.

Viven Delivers B2B-Focused Video Solutions

At Viven, we work with B2B companies to deliver videos that clarify offerings, build credibility, and support sales. Our expertise ensures that the videos we create help engage decision-makers and drive conversions.

👉 Explore Viven’s B2B video services

B2B Video Content Solutions

• Explainer videos
• Product demos
• Corporate profile videos
• Client case study videos
• Event and webinar content

Case Study: V-Zug’s Combair V600 Video Series

V-Zug, a leading Swiss appliance manufacturer, partnered with Viven to create a series of how-to videos for their premium kitchen appliance, the Combair V600 oven. The goal was to help customers understand the key features and functions of the oven, making it easier to use and get the most out of it.

We produced 11 videos, each between 15 and 30 seconds long, covering essential operations like setting the timer, adjusting cooking modes, and safely removing the door for cleaning. To ensure accessibility across regions, we adapted the videos into five languages and created three different formats to ensure compatibility with various platforms.

Filmed in a controlled studio environment, we used RED cameras to capture every detail of the oven’s advanced features, ensuring the final videos aligned perfectly with V-Zug’s premium aesthetic. The result was an engaging and user-friendly guidance series that showcased the product's design and functionality in a clear and effective manner.

Why B2B Brands Appoint Viven

• Clear messaging for complex industries
• High-quality visuals that support professional branding
• Results-driven strategies tailored for B2B markets

👉 Learn how Viven can support your B2B brand