Case Study: How Viven Helped Siemens Switzerland Amplify Their Employer Branding

 

Client Overview: Siemens Switzerland

  • Industry: Technology and Innovation
  • Objective: Strengthen employer branding by showcasing company culture and fostering emotional connections.

To achieve this, Siemens Switzerland needed high-quality video content that humanized their brand and resonated with both current and prospective employees. They sought a seamless, efficient process to bring this vision to life.


The Challenge

Like many organizations, Siemens faced the challenge of creating authentic, engaging content while anticipating the process would be time-intensive and complex. They needed a trusted partner to simplify the journey and deliver exceptional results.


The Solution

Siemens Switzerland partnered with Viven AG, a leader in corporate storytelling, to produce a comprehensive suite of content. Over five dedicated filming days, the collaboration yielded:

  • 120+ Professional Videos
  • 100+ High-Quality Photos

This extensive content library equips Siemens with material to power their employer branding efforts for the next 2–3 years.


The Results

The collaboration produced measurable outcomes that exceeded expectations:

  1. Enhanced Engagement:
    Siemens observed a 3x increase in social media and website traffic, coupled with significantly higher organic engagement rates.

  2. Extended Content Usability:
    The vast library of videos and photos provides ongoing support for Siemens' long-term employer branding strategy.

  3. Stronger Audience Connection:
    The content effectively highlights the people and culture behind Siemens Switzerland, creating lasting impressions both online and offline.

“We can truly showcase who Siemens Switzerland is and who works here,”
— Marc Maurer, Employer Branding Specialist, Siemens Switzerland


Why Viven AG?

According to Marc Maurer, the success of the collaboration stemmed from Viven AG’s ability to deliver:

  1. Simplicity:

    “The entire process with Viven was very straightforward and easy to manage.”

  2. Positive Atmosphere:

    “The ambiance during production and on set was consistently uplifting and motivating.”

  3. Client-Centric Approach:

    “The Viven team listened attentively, implemented feedback promptly, and consistently delivered exceptional results.”


About Siemens Switzerland

Siemens Switzerland is a global leader in technology and innovation, dedicated to creating solutions that impact lives. Their employer branding initiatives aim to highlight the vibrant culture and talented individuals driving the company’s success.


A Lasting Partnership

With Viven AG's expertise, Siemens Switzerland has a powerful arsenal of content to elevate their employer branding efforts. The videos and photos have already left a lasting impression, helping Siemens connect with their audience and solidify their position as an employer of choice.

Ready to transform your employer branding strategy?
Contact Viven AG today to create content that inspires and engages.