Vidby, a Swiss startup, is revolutionizing video translation and dubbing in 70 languages, bridging global communication gaps while preserving language diversity. Their engaging omnichannel video marketing strategy unveils a world where language is no longer a barrier, offering a sneak peek into the future of multimedia content.
Vidby is an artificial intelligence software for fast and accurate video translation and dubbing in 70 languages.
The Swiss startup has an international team of academics, business and marketing experts working to make high-quality translation technologies fast and accessible to everyone.
Their mission is to make any video content available to everyone, anywhere in the world, while maintaining the linguistic diversity of the world. With Vidby, cross-cultural teams get simple and fast automatic video translation technology. This way, video in new languages is taking on a new role in intercultural collaboration for the accumulation of knowledge and the transmission of content and messages.
We developed a concept that lasts over time; that means, it allows us to create a variety of stories and versions in different seasons of the year.
With a touch of humor, we created 21 stories of 15 to 25 seconds, and made 3 more explanatory videos with more than one minute duration. This allows Vidby to take advantage of the benefits of presenting different video productions under the same concept.
This Omnichannel video marketing strategy allows Vidby to publish diverse content on its website and social networks. In this way, Vidby’s customers discover how through its platform, audiovisual content is accessible to everyone quickly and immediately.
An actress, a variety of outfits, image sequences, funny situations, and the experience of hearing our actress speaking in English, French or Japanese were some of our resources to develop this production. During these recordings, we captured a variety of shots to gain dynamism and reflect the advantages offered by the use of Vidby’s platform.
The entire project developed relatively quickly. Based on the initial concept, we created the stories for each video within a week. We took a few days to prepare the casting, wardrobe and locations.
This preparation and planning allowed us to complete production in two days. After production, our post production department did the editing.
Client: Vidby
Services: Creative Development, Pre-Production, Production, Post-Production
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