The video highlights UBS's supportive and inclusive atmosphere following apprentice Julia's journey. From a coffee mishap on her first day, handled with understanding and good humour, to her confident growth into a competent young professional, the story resonates emotionally, emphasizing UBS's values of mentorship and development.
The humorous, cyclical narrative reinforces the positive message of continuous learning and entertains the viewers.
Used in various formats across UBS's website, social media, and branches, the video empowers the UBS brand by portraying it as a place where young people can thrive and build successful careers in a supportive and encouraging environment.
Client: UBS
Agency: Universum Global
Services: Creative Development, Pre-Production, Production, Post-Production
